22nd May, 2007

Business Smarts and More

Well, we have just completed our 2nd annual Business Smart Tools conference which took place May 15th in Stamford.  Based on my own personal opinion and the opinion of countless attendees, speakers and demo companies, it was a huge success on many levels.  I believe we hit every nerve so to speak.  First there was lunch, then demo companies who showed off very powerful products and/or services, then there were the speakers who talked about everything from the new media business basics to Second Life, and then cocktails that lead to lots of networking.

This conference is geared specifically for the business person.  We cover what works and what doesn’t for business.  We had many big companies: Xerox, GM, GE….some attendees wanted to see more from small and medium sized companies.  I agree with that but the only problem is those companies either don’t have a budget to get out and speak or they just aren’t in the space yet.  The big companies have the budget which allows them to jump into social media endeavors and create success stories and to make mistakes…we heard all about both sides.  This is a shout out to all midsize and small companies who want to share their social media/internet marketing stories next year!

We will post a few video clips on the site along with any powerpoint presentations that the speakers shared with us.

Keep your eye on the site, www.BusinessSmartTools.com, for news about this year and updates about next.

4th May, 2007

Business Smart Tools Conference and more!

Well between working on the conference and managing clients, we have been busy but happy.

The most exciting client news is that Bigelow Tea has a myspace profile.  We discovered that the 2nd highest referring source to the Bigelow Tea website was myspace and so we wanted those already on myspace to have a Bigelow destination.  Between the groups/forums, announcing events and just getting to know new people, it has been a joy and well, a little addictive!  We look forward to welcoming many more into the Bigelow online community.

Now news about the Business Smart Tools Conference.  As I was reworking the agenda for about the millionth time yesterday, I got this rush of excitement.  Outside of organizing this event and be involved on that level, I couldn’t wait to attend the conference.  Panels/Speakers will speak about Trends, Past and Future, New Media Business Basics, Corporate Video for a YouTube Era, Second Life, a Virtual Existence for Business and The Real Story, Does New Media Work for Business featuring GE, Xerox, Economist.com and GM.

Now with a light lunch and a networking cocktail party to follow, it doesn’t get any better than this!!

Go to www.BusinessSmartTools.com to register….space is filling up!