Comments on: 3 Lessons We Learned from One Social Media Campaign http://www.creative-concepts.co/blog/2009/12/09/3-lessons-learned-social-media-campaigns/ Social Media, PR and Marketing Solutions Thu, 26 Aug 2010 14:57:38 +0000 http://wordpress.org/?v=abc hourly 1 By: Justin http://www.creative-concepts.co/blog/2009/12/09/3-lessons-learned-social-media-campaigns/comment-page-1/#comment-67694 Justin Sat, 12 Dec 2009 01:41:58 +0000 http://www.creative-conceptsllc.com/blog/?p=418#comment-67694 Thanks, Erik. What would we do differently? Obviously, it would depend on the client and the specifics of the contest. As long as it's not a time-sensitive case -- as in, "first answer wins the prize" -- it's feasible to run the same contest across multiple platforms and then batch all responses together in the final prize draw. But if time (or order of response) is of the essence, then we might need to consider each platform as a separate contest with a separate winner. Thanks, Erik. What would we do differently? Obviously, it would depend on the client and the specifics of the contest. As long as it’s not a time-sensitive case — as in, “first answer wins the prize” — it’s feasible to run the same contest across multiple platforms and then batch all responses together in the final prize draw. But if time (or order of response) is of the essence, then we might need to consider each platform as a separate contest with a separate winner.

]]> By: Erik Norwood http://www.creative-concepts.co/blog/2009/12/09/3-lessons-learned-social-media-campaigns/comment-page-1/#comment-67691 Erik Norwood Fri, 11 Dec 2009 21:10:29 +0000 http://www.creative-conceptsllc.com/blog/?p=418#comment-67691 Thanks for this, Justin. Real-world campaign examples are always tasty....especially with lessons-learned. A question on point 1 - what would you do differently here if you were doing it over....have two different and/or parallel contests (1 for Twitter, 1 for FB)? Thanks for this, Justin. Real-world campaign examples are always tasty….especially with lessons-learned.

A question on point 1 – what would you do differently here if you were doing it over….have two different and/or parallel contests (1 for Twitter, 1 for FB)?

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